Pinterest Ads

Although Pinterest does not offer an integration to upload audiences through us - You can still target your customers by uploading customer audience list as a CSV file.

The steps to get this done are:

  1. Export your customers from Lexer into a CSV file.
  2. Upload the customer audience list into Pinterest Ads.

To upload a customer audience to Pinterest simply export the segment from Lexer using CSV export found in Lexer Engage. All you need is a CSV file with one column with the email attribute.

Then once uploaded to Pinterest you can easily select the content you'd like to promote to your customers.

For a full guide to Pinterest Audience Targeting, see this page and this helpful video.

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