ActiveCampaign

Connect your ActiveCampaign account

You can connect your ActiveCampaign account with Lexer, this will permit Lexer to import your contacts from ActiveCampaign as enriched profiles as well as create and update contact email lists.

Benefits of an ActiveCampaign integration

• Import your contacts as enriched profiles
• Send customer email lists for marketing campaigns

How do I integrate my account?

You will need to get your API URL and Key from your ActiveCampaign account. These are found under Settings > Developer. This guide from ActiveCampaign will help you.

1. Select the ActiveCampaign tile
2. Click Integrate ActiveCampaign
3. Enter the name of your ActiveCampaign account
4. Paste in your Authentication URL
5. Paste in your API Key
6. Click Save Integration

Your two accounts are now connected. to start sending Segments contact Lexer Support and we'll configure your Activation for you.

Importing contacts from ActiveCampaign to Lexer

In ActiveCampaign, you only need to:

• Create the Lists/Segments of customers

Activating your Segments

When you're ready to send a Segment to ActiveCampaign navigate to Engage > Activate.

1. Click NEW ACTIVATION
2. Pick your ActiveCampaign configuration
3. Pick your Segment
4. Set your Activation Tag
   1. The Activation name will just be the date of activation + name of segment
5. Check ONGOING ACTIVATION if you want to maintain this Group in ActiveCampaign
6. Check the options, and click RUN ACTIVATION