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Fundamentals

  • Getting started
    • Welcome to Lexer!
    • Our glossary
  • Setup
    • Integrations
    • My account
    • Manage team
    • Group permissions
    • Classifications
    • Troubleshooting tech issues
    • Out of the box segments
    • Understanding APIs at Lexer
  • Security
    • Browser guide
    • Corporate networks
    • Emergency contact
    • Multi-factor authentication
    • Single sign-on
    • Trust and compliance
  • Identity Resolution
    • Lexer's Identity Resolution

Understand

  • Customer Data
    • Data in Lexer's CDP
    • Lexer's attributes
    • Attribute value types
    • Attributes — Personal
    • Attributes — Products and orders
    • Attributes — Predictive model
    • Attributes — Email
    • Attributes — SMS
    • Attributes — Engage
    • Attributes — Activate
    • Attributes — Inferred gender
    • Data Source — CRM
    • Data Source — Transactions
    • Data Source — Email
    • Partner Data — Experian
    • Partner Data — Mastercard
    • Partner Data — Roy Morgan
    • GDPR and CCPA requests
    • Upload data files
    • File Upload API
    • Data provision and schemas
  • Segment
    • Segment overview
    • Creating segments
    • Smart Search
    • Export attribute results
    • Contact a customer
    • Fixing a disabled segment
    • Profile tab
  • Compare
    • Compare segments
    • Compare attributes

Engage

  • Activate
    • Activate overview
    • Ongoing activations
    • CSV exports
    • Audience splits
    • A/B splits
    • Control Group splits
    • Troubleshooting Activate
  • Respond
    • Guide to using Respond
    • Inbox filtering
    • Ignored Senders
    • Forms for service
    • Workflow states
    • Bulk changes
    • Scheduled replies
    • Message templates
    • Finding conversations
    • Customer Profiles
    • Grouped messages
    • Automation rules
    • Redact messages
    • Routing customer replies
    • Chatbox user API
    • Troubleshooting Respond
    • Interact with comments/tweets
  • Schedule
    • Guide to using Schedule

Measure

  • Track
    • Track overview
    • Tracking win-back customers using the Second Last Order: Date attribute
  • Activity
    • Activity overview
    • Team report
    • Cases report
    • Net Promoter Score (NPS)
    • Activity API
  • Listen
    • Listen overview
    • Searching in Listen
    • Tier filters
    • Boolean search
    • Saved dives
    • Email notifications
    • Export to CSV
    • Twitter data
    • Facebook data
    • Instagram data
    • News, blog, and forum data
  • Visualize
    • Visualize overview
    • Curate feed
    • Visualize API
  • Report
    • Report overview

Integrations

  • Marketing
    • ActiveCampaign
    • Adobe Campaign
    • Amazon S3
    • Attentive
    • Braze
    • Box+Dice
    • Bronto
    • Campaign Monitor
    • Cheetah Digital
    • Cordial
    • Criteo
    • Dotdigital
    • Emarsys
    • Facebook Ads
    • Facebook offline conversions (beta)
    • Facebook online conversions (beta)
    • Getting started with Profile Read API
    • Google Display and Video 360
    • Google Ads
    • Google offline conversions (beta)
    • HubSpot
    • InMoment (formerly MaritzCX)
    • Instagram Ads
    • Iterable
    • Klaviyo
    • Listrak
    • LiveRamp
    • Mailchimp
    • Marketplacer
    • Marketo
    • Mr Yum
    • MyGuestlist
    • Pinterest Ads
    • Retention Science (ReSci)
    • Salesforce Marketing Cloud
    • Snapchat Ads
    • Swift Digital
    • Tall Bob
    • TikTok Ads
    • Twitter Ads
    • Vero
    • Vision6
    • Yotpo
  • Ecommerce
    • BigCommerce
    • Commercetools
    • Magento
    • Shopify
    • Lightspeed Retail POS
    • WooCommerce
  • Service
    • Email
    • Facebook Pages
    • Instagram Business Account
    • LinkedIn Company Page
    • Twitter
  • Lexer Javascript Tag
    • Lexer Javascript Tag basics
    • Lexer Javascript Tag technical guide
    • Lexer Javascript Tag use cases
    • dataLayer Configuration: Shopify
  • Other
    • Bitly
    • Domo
    • Forms and Surveys
    • Google Merchant
    • Lexer SFTP
  • Troubleshooting integrations issues
    • Troubleshooting unknown integrations errors

Activate

Suggest Edits

Let's dive into understanding Activate. This section of Learn discusses our Activate tool, a product that allows you to send audience segments to your integrated marketing and advertising channels.

In this section you'll find the following articles:

  • Activate overview
  • Ongoing activations
  • CSV exports
  • Audience splits
  • A/B splits
  • Control Group splits
  • Troubleshooting Activate

Updated 6 months ago


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