VidCorp

Connecting your VidCorp account

VidCorp is an SMS and marketing engagement platform. Using Lexer, you can sync customer segments from your CDP into VidCorp for consistent segment communications across all your channels.

Getting your VidCorp Integration ID

When connecting Lexer and VidCorp, we are connecting to a secure server hosted by VidCorp. All you need to join your Lexer Hub with your VidCorp account is your unique VidCorp Integration ID. You can find this under SETTINGS > INTEGRATIONS.

Connecting Lexer and VidCorp

First, you'll need to navigate to MANAGE > INTEGRATIONS

  1. Find the VidCorp tile
  2. Click INTEGRATE VIDCORP
  3. Paste your unique INTEGRATION ID
  4. Add all groups/teams who need access
  5. Click SAVE INTEGRATION

Your two accounts are now connected, to start sending Segments contact Lexer Support and we'll be happy to configure your Activation for you.

Sending data to VidCorp

When we send data to VidCorp we are sending a file similar to a CSV. By default, it will contain the following fields;

VidCorp field

Lexer Attribute

Description

uniqueID

Email / Customer ID

The primary link key across systems, this is most likely email or customer ID

mobile

Mobile

A customer's mobile phone number

email

Email

A customer's email address

First Name

A customer's first name

Activating a Segment to VidCorp

When you're ready to send a Segment to VidCorp navigate to ENGAGE > ACTIVATE

  1. Click NEW ACTIVATION
  2. Pick your VidCorp configuration
  3. Pick your Segment
  4. Set your audience name
    1. nb: This will become the name of your Group (Segment) in VidCorp
  5. Check ONGOING ACTIVATION if you want to maintain this Group in VidCorp
  6. Check the options, and click RUN ACTIVATION

Your audience will now be sent to VidCorp and should process within a short period of time.

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