Snapchat Ads
This integration is in beta
As with all beta tests, not everything will be perfect. If you run into any issues, please submit a support ticket.
Although Snapchat does not offer an integration to upload audiences through us - You can still target your customers by uploading customer audience lists as a CSV file.
Steps are:
- Export your customer list from Lexer as a CSV file.
- Upload the customer audience list into Snapchat ads.
To upload a customer audience to Snapchat simply export the segment from Lexer using the CSV export found in Lexer Engage.
All you need is a CSV file with two columns for the customer email address and phone number.
Then once uploaded to Snapchat, you can easily select the content you'd like to promote to your customers using Snap Audience Match (SAM).
For a full guide to Snapchat custom audiences see this page and for Snap Audience Match (SAM) this helpful guide.
Direction
What direction does the data flow?
Type
Lexer loads these types of data
Source method
How Lexer loads data from this source.
Destination method
How Lexer sends data to this source.
Status
What is the status of the integration?
Full Release
Lexer product compatibility
What Lexer products is the integration compatible with?
Attributes
No attributes will be created as part of this integration.
Attributes
This integration allows for some flexibility, the output of the integration depends on your available data and what you send through to Lexer. In addition, your attributes could be named in a different way to other clients. If you would like a list of attributes related to this integration, please email your Success Manager.
Attributes
What attributes are created when integrated with Lexer?
Attributes
These are the standard attributes that Lexer can create from the data received via this integration. The exact attributes will depend on what data is made available and sent into Lexer. Keep in mind, your attribute names may vary slightly. If you have any questions or would like to explore custom options, please contact your Success Manager.