Amazon S3

This integration is in beta

The‍
Amazon S3
integration is currently in beta.
As with all beta tests, not everything will be perfect. If you run into any issues, please submit a support ticket.

Connecting your Amazon S3 account with Lexer

Amazon S3 is an online storage service that uses a web interface to retrieve any amount of data from anywhere.

In this article, we'll walk you through connecting your Amazon S3 account, easily set-up in the Integrations panel, that will allow Lexer access to send data through Amazon S3 to your audience and for you to send your customer data and segments for marketing campaigns through Activate.

Given Amazon S3 buckets all live near each other, moving data between buckets can often be quicker than sending it directly to a platform via an API. It's not always as easy, but the option to rapidly do this via S3 is handy.

Benefits of an Amazon S3 integration

Integrating your Amazon S3 account with Lexer provides a number of benefits, such as:

  • Quick and easy access of data in your existing S3 Buckets.
  • Activate more customer segments for marketing campaigns.

Integration in a nutshell

Here's a summary of how Amazon S3 integrates with Lexer:

Direction

What direction does the data flow?

✅ Data in: Customer segments for marketing campaigns.

✅ Data out: Access of data in your existing S3 Buckets.

Type

Lexer’s integration with this product allows you to pull data into the hub from these sources.

✅ Cloud storage

Source method

How the system connects with Lexer.

✅ File (S3)

Destination method

How Lexer connects with the system.

✅ File (S3)

Status

Is this integration live and working?

Full Release

Lexer product compatibility

What Lexer products is the integration compatible with?

✅ Activate

✅ Compare

✅ Segment

✅ Track

⬜️ Listen

⬜️ Respond

⬜️ Serve

Attributes

No attributes will be created as part of this integration.

Attributes

This integration allows for some flexibility, the output of the integration depends on your available data and what you send through to Lexer. In addition, your attributes could be named in a different way to other clients. If you would like a list of attributes related to this integration, please email your Success Manager.

Attributes

What attributes are created when integrated with Lexer?

N/A

Attributes

These are the standard attributes Lexer can create when you connect this integration, however, this will depend on the data available and what you're sending through to Lexer. Also note, your attributes may be named differently.
If you have any questions, or would like to discuss any custom options, please reach out to your Success Manager.

How do I integrate Amazon S3?

Due to Lexer's information security practices, we require an AWS IAM Role to be set up in your AWS account to enable S3 bucket to bucket transfers. More information on how to set these up can be found here.

You will work with your Solutions Manager and the Infrastructure team to set this up.

To kick things off, follow these steps:

In AWS: 

You will need to create an Access key ID, and your Secret access key. You can find instructions about how to do this in this AWS user guide. 

In your Lexer Hub:
  1. Navigate to Manage > Integrations.
  2. Open the Amazon S3 tile.
  3. Click the Integrate Amazon S3 button.
  4. Fill in the details required:
    • Add the name of your Amazon S3 Integration.
    • Add the Access key ID, this can be found in your AWS console.
    • Add your Secret access key, this can be found in your AWS console.
  5. Click Save integration.

Additional Information

Privacy and security

Amazon S3 operates under SSL encrypted endpoints. You would have already configured this with your provider for encrypting these data with a suitable option for you. Lexer has established policies which define how information such as personally identifiable information or other sensitive client data is transferred between Lexer and third parties.

Buckets and Objects Access

You need to grant buckets and objects public access to Lexer through the Amazon S3 Console.

Detailed instructions can be found here: Working Amazon S3 Buckets

Permissions and Identity Access Management (IAM) Policies

We require permission to access all folders and files in the S3 bucket that contains your customer data. You will first need to create IAM policies that provides Lexer the permission to access the S3 buckets. Detailed instructions can be found here:

How can I use IAM policies to grant user-specific access to specific folders?

Regional Access

Amazon S3 creates buckets in a Region you specify. For your integration with Lexer, this is especially important to adhere to regulatory requirements across different regions. Data will only be accessed entirely within the hub. It will not be accessible from other hubs (unless there is an allowed crossover of data usage/access between hubs).

Data Testing

Once integrated, the data will undergo a QA and testing process by the Lexer team. We will be in contact with your team throughout the process to ensure a seamless delivery.

You're done!

Congratulations, your account should now be integrated in Lexer. We've gone through what Amazon S3 is, the type of integration it is, its benefits, and how to integrate and activate it. There's a lot of steps to follow here and if you feel stuck or confused please don't hesitate to reach out to Lexer Support (support@lexer.io) if you need any help.

Updated:
January 24, 2024
Did this page help you?
Thank you! Your feedback has been received!
Oops! Something went wrong while submitting the form, for assistance please contact support@lexer.io
Welcome to Lexer!
Fundamentals
Getting started
Our glossary
Fundamentals
Getting started
Integrations
Fundamentals
Setup
My account
Fundamentals
Setup
Manage team
Fundamentals
Setup
Group permissions
Fundamentals
Setup
Classifications
Fundamentals
Setup
Out of the box segments
Fundamentals
Setup
Lexi your AI companion
Fundamentals
Lexi
Browser guide
Fundamentals
Security
Corporate networks
Fundamentals
Security
Emergency contact
Fundamentals
Security
Multi-factor authentication
Fundamentals
Security
Single sign-on
Fundamentals
Security
Trust and compliance
Fundamentals
Security
Lexer's Identity Resolution
Fundamentals
Identity Resolution
Lexer's ultimate troubleshooting guide
Fundamentals
Troubleshooting
Troubleshooting tech issues
Fundamentals
Troubleshooting
Troubleshooting integrations
Fundamentals
Troubleshooting
Troubleshooting Activate
Fundamentals
Troubleshooting
Troubleshooting Respond
Fundamentals
Troubleshooting
Help! My data is missing from the Hub
Fundamentals
Troubleshooting
How data is ingested into the CDP
Data
Self Serve Onboarding
Getting started onboarding data
Data
Self Serve Onboarding
Understanding APIs at Lexer
Data
Self Serve Onboarding
Providing JSON data to Lexer
Data
Self Serve Onboarding
Providing CSV data to Lexer
Data
Self Serve Onboarding
Upload using SFTP
Data
Self Serve Onboarding
Upload using S3
Data
Self Serve Onboarding
Lexer data specification
Data
Data Specification
Customer data specification
Data
Data Specification
Commerce data specification
Data
Data Specification
Marketing data specification
Data
Data Specification
Compliance data specification
Data
Data Specification
Rate limits
Data
Formatting
Product imagery
Data
Formatting
Currency conversion
Data
Formatting
Dataset management
Data
Datasets
Activity API
Data
APIs
Visualize API
Hidden from nav
Lexer Javascript Tag basics
Data
Javascript Tag
Export to CSV
Measure
Listen
Data in Lexer's CDXP
Data
Customer Data
Lexer's attributes
Data
Customer Data
Attribute value types
Data
Customer Data
Data source - CRM
Data
Customer Data
Data source - Email
Data
Customer Data
Experian
Data
Partner data
Secure file upload
Data
Customer Data
Segment overview
Understand
Segment
Creating segments
Understand
Segment
Smart Search
Understand
Segment
Export attribute results
Understand
Segment
Contact a customer
Understand
Segment
Fixing a disabled segment
Understand
Segment
Profile tab
Understand
Segment
Compare segments
Understand
Compare
Compare attributes
Understand
Compare
Activate overview
Engage
Activate
Ongoing activations
Engage
Activate
Audience splits
Engage
Activate
A/B splits
Engage
Activate
Control group splits
Engage
Activate
Inbox filtering
Engage
Respond
Ignored Senders
Engage
Respond
Forms for service
Engage
Respond
Workflow states
Engage
Respond
Bulk changes
Engage
Respond
Scheduled replies
Engage
Respond
Message templates
Engage
Respond
Customer profiles
Engage
Respond
Grouped messages
Engage
Respond
Automation rules
Engage
Respond
Redact messages
Engage
Respond
Where do your best customers live? Use geographic insights to maximize media spend and conversion
Grow
Where do your best customers live? Use geographic insights to maximize media spend and conversion
Suppression audiences: How to use them and maximize your media effectiveness
Enrich
Suppression audiences: How to use them and maximize your media effectiveness
Measure campaign effectiveness: Track your KPIs and report on campaign performance
Enrich
Measure campaign effectiveness: Track your KPIs and report on campaign performance
Converting prospects: Acquire customers from your current, engaged prospect base (and save your ad spend!)
Acquire
Converting prospects: Acquire customers from your current, engaged prospect base (and save your ad spend!)
Understanding customer intent: Effective message personalization for buyers who shop outside their gender
Grow
Understanding customer intent: Effective message personalization for buyers who shop outside their gender
Deepen customer understanding: Use third-party data to identify insights for personalized messaging and increased engagement
Grow
Deepen customer understanding: Use third-party data to identify insights for personalized messaging and increased engagement
Basket analysis: Increasing customer lifetime value through targeted product bundling
Grow
Basket analysis: Increasing customer lifetime value through targeted product bundling
Persona building: Personalize your messaging for maximum return on your campaign investments
Grow
Persona building: Personalize your messaging for maximum return on your campaign investments
Driving customer loyalty: Identify, keep, and grow your most loyal customers
Retain
Driving customer loyalty: Identify, keep, and grow your most loyal customers
Increasing customer lifetime value: Upselling strategies
Grow
Increasing customer lifetime value: Upselling strategies
Reactivating lapsed customers for retention and growth
Retain
Reactivating lapsed customers for retention and growth
Welcome offer strategies: Using the Hub for analysis
Acquire
Welcome offer strategies: Using the Hub for analysis
Creating customer forms: Best practices
Enrich
Creating customer forms: Best practices
Connecting your MarTech stack with Lexer!
Enrich
Connecting your MarTech stack with Lexer!
Identifying win-back customers using the Second Last Order: Date attribute
Retain
Identifying win-back customers using the Second Last Order: Date attribute
Understanding your customers' purchasing habits with the Order Sequence filter
Grow
Understanding your customers' purchasing habits with the Order Sequence filter
Maximizing customer communications in Respond
Retain
Maximizing customer communications in Respond
Using Product Recommendation in the Hub to encourage repeat purchases
Grow
Using Product Recommendation in the Hub to encourage repeat purchases
Encouraging customer loyalty using birthday campaigns
Retain
Encouraging customer loyalty using birthday campaigns
Increasing customer lifetime value: Converting your one-time buyers into two-time buyers
Grow
Increasing customer lifetime value: Converting your one-time buyers into two-time buyers
Collecting zero-party data using Lexer Forms
Enrich
Collecting zero-party data using Lexer Forms
Measuring your data over time with Track
Enrich
Measuring your data over time with Track
UTM Creation Guidelines
UTM Creation Guidelines
UTM Creation Guidelines
Brand Assets
Brand Assets
Brand Assets
GTM guide to creating marketing materials with Lexer
GTM guide to creating marketing materials with Lexer
GTM guide to creating marketing materials with Lexer
How to use the Lexer Form Builder
How to use the Lexer Form Builder
How to use the Lexer Form Builder
Explore our standard integrations
Explore our standard integrations
Explore our standard integrations
Operating a CDP Practice LP
Operating a CDP Practice LP
Operating a CDP Practice LP
LP Sales Enablement
LP Sales Enablement
LP Sales Enablement
Video Training Courses LP
Video Training Courses LP
Video Training Courses LP
Purpose and Mission
Purpose and Mission
Purpose and Mission
Brand & Marketing LP
Brand & Marketing LP
Brand & Marketing LP
Stage 3 - QBRs and Customer insights
Stage 3 - QBRs and Customer insights
Stage 3 - QBRs and Customer insights
Client Onboarding Journey
Client Onboarding Journey
Client Onboarding Journey
Start your CDP Practice
Start your CDP Practice
Start your CDP Practice
Lexer Messaging
Lexer Messaging
Lexer Messaging
Pain point conversations
Pain point conversations
Pain point conversations
Lexer Ideal Customer Profile & Positioning
Lexer Ideal Customer Profile & Positioning
Lexer Ideal Customer Profile & Positioning
Referral Partner Program Overview
Referral Partner Program Overview
Referral Partner Program Overview
Demo Hub Guide
Demo Hub Guide
Demo Hub Guide