Lexer Attributes > Personal

Welcome to Lexer!

Fundamentals

Getting started

Javascript Tag basics

Data Platform

Javascript Tag

Data in the CDXP

Fundamentals

Getting started

Our glossary

Fundamentals

Getting started

Integrations overview

Fundamentals

Integrations

Onboarding data with Lexer

Data Platform

Data Onboarding

Data onboarding process

Data Platform

Data Onboarding

Importing CSV data

Data Platform

Data Onboarding

Importing JSON data

Data Platform

Data Onboarding

Secure file uploads

Data Platform

Data Onboarding

SFTP uploads and exports

Data Platform

Data Onboarding

AWS S3 uploads and exports

Data Platform

Data Onboarding

Lexer's attributes

Data Platform

Data Types

Predictive attributes

Data Platform

Data Types

Lexer API overview

Data Platform

Developer APIs

Understanding APIs

Data Platform

Developer APIs

API authentication

Data Platform

Developer APIs

API rate limits

Data Platform

Developer APIs

Bulk write API

Data Platform

Developer APIs

Profile read API

Data Platform

Developer APIs

Activity overview

Insights

Activity

Team report

Insights

Activity

Cases report

Insights

Activity

NPS report

Insights

Activity

Listen overview

Insights

Listen

Searching in Listen

Insights

Listen

Tier filters

Insights

Listen

Saved dives

Insights

Listen

Saved dive notifications

Insights

Listen

Boolean search

Insights

Listen

Listen CSV exports

Insights

Listen

Visualize overview

Insights

Visualize

Curate image feed

Insights

Visualize

Respond overview

Engagement

Respond

Identity Resolution

Fundamentals

Getting started

My account

Fundamentals

Setup

Manage team

Fundamentals

Setup

Group permissions

Fundamentals

Setup

Classifications

Fundamentals

Setup

Out of the box segments

Fundamentals

Setup

Lexi your AI companion

Fundamentals

Getting started

Browser guide

Fundamentals

Security

Corporate networks

Fundamentals

Security

Multi-factor authentication

Fundamentals

Security

Single sign-on

Fundamentals

Security

Lexer's ultimate troubleshooting guide

Fundamentals

Troubleshooting

Troubleshooting tech issues

Fundamentals

Troubleshooting

Troubleshooting integrations

Fundamentals

Troubleshooting

Troubleshooting Activate

Fundamentals

Troubleshooting

Troubleshooting Respond

Fundamentals

Troubleshooting

Help! My data is missing from the Hub

Fundamentals

Troubleshooting

Lexer data specification

Data Platform

Data Specification

Customer data specification

Data Platform

Data Specification

Commerce data specification

Data Platform

Data Specification

Marketing data specification

Data Platform

Data Specification

Compliance data specification

Data Platform

Data Specification

Data formatting and validation

Data Platform

Data Specification

Product imagery

Data Platform

Data Specification

Currency conversion

Data Platform

Data Specification

Dataset management

Data Platform

Data Management

Getting started with Logs

Data Platform

Data Management

Respond chatbot API

Data Platform

Developer APIs

Activity API

Data Platform

Developer APIs

Lexer Forms overview

Data Platform

Forms

Form builder workflow

Data Platform

Forms

Form conditional logic

Data Platform

Forms

Form settings

Data Platform

Forms

Form segmentation

Data Platform

Forms

Form response analysis

Data Platform

Forms

Hidden form fields

Data Platform

Forms

Javascript Tag technical guide

Data Platform

Javascript Tag

Javascript Tag use cases

Data Platform

Javascript Tag

Javascript Tag: Shopify Custom Pixel

Data Platform

Javascript Tag

CRM data

Data Platform

Data Types

Transaction data

Data Platform

Data Types

Email engagement data

Data Platform

Data Types

Experian data enrichment

Data Platform

Data Types

Customer Service data

Data Platform

Data Specification

GDPR and CCPA requests

Fundamentals

Compliance

New compliance requirements for cross-border transfers of EU and UK data subjects

Fundamentals

Compliance

File upload API

Data Platform

Developer APIs

Segment overview

Insights

Segment

Creating segments

Insights

Segment

Smart Search

Insights

Segment

Export attribute results

Insights

Segment

Fixing a disabled segment

Insights

Segment

Profile tab

Insights

Segment

Event Explorer

Insights

Segment

Attribute value types

Data Platform

Data Types

Compare segments

Insights

Compare

Compare attributes

Insights

Compare

Activate overview

Engagement

Activate

Segment activations

Engagement

Activate

Event activations

Engagement

Activate

Activation field mapping

Engagement

Activate

Audience splits

Engagement

Activate

A/B splits

Engagement

Activate

Control group splits

Engagement

Activate

Inbox filtering

Engagement

Respond

Ignored Senders

Engagement

Respond

Forms in Respond

Engagement

Respond

Workflow states

Engagement

Respond

Bulk changes

Engagement

Respond

Scheduled replies

Engagement

Respond

Message templates

Engagement

Respond

Finding conversations

Engagement

Respond

Customer profiles

Engagement

Respond

Grouped messages

Engagement

Respond

Automation rules

Engagement

Respond

Redact messages

Engagement

Respond

Routing customer replies

Engagement

Respond

Interact with comments

Engagement

Respond

Respond workflow tips

Engagement

Respond

Getting started with Contact

Engagement

Contact

Contact Reporting

Engagement

Contact

Contact Queue Filters

Engagement

Contact

Contact WhatsApp Queues

Engagement

Contact

Schedule overview

Engagement

Schedule

Serve overview

Engagement

Serve

Installing Serve

Engagement

Serve

Serve user management

Engagement

Serve

Forms in Serve

Engagement

Serve

Configuring Serve

Engagement

Serve

Serve settings: General

Engagement

Serve

Serve settings: Greeting

Engagement

Serve

Serve settings: Attributes

Engagement

Serve

Serve settings: Segments

Engagement

Serve

Serve settings: Quick links

Engagement

Serve

Serve reports

Engagement

Serve

Serve Currency

Engagement

Serve

Serve POS QR Code

Engagement

Serve

Activate CSV export

Engagement

Activate

Track overview

Insights

Track

Track Tables

Insights

Track

Report overview

Measure

Listen

Lexer Product Recommender → Klaviyo Integration

Grow

Lexer Product Recommender → Klaviyo Integration

Where do your best customers live? Use geographic insights to maximize media spend and conversion

Grow

Where do your best customers live? Use geographic insights to maximize media spend and conversion

Suppression audiences: How to use them and maximize your media effectiveness

Enrich

Suppression audiences: How to use them and maximize your media effectiveness

Measure campaign effectiveness: Track your KPIs and report on campaign performance

Enrich

Measure campaign effectiveness: Track your KPIs and report on campaign performance

Converting prospects: Acquire customers from your current, engaged prospect base (and save your ad spend!)

Acquire

Converting prospects: Acquire customers from your current, engaged prospect base (and save your ad spend!)

Understanding customer intent: Effective message personalization for buyers who shop outside their gender

Grow

Understanding customer intent: Effective message personalization for buyers who shop outside their gender

Deepen customer understanding: Use third-party data to identify insights for personalized messaging and increased engagement

Grow

Deepen customer understanding: Use third-party data to identify insights for personalized messaging and increased engagement

Basket analysis: Increasing customer lifetime value through targeted product bundling

Grow

Basket analysis: Increasing customer lifetime value through targeted product bundling

Persona building: Personalize your messaging for maximum return on your campaign investments

Grow

Persona building: Personalize your messaging for maximum return on your campaign investments

Driving customer loyalty: Identify, keep, and grow your most loyal customers

Retain

Driving customer loyalty: Identify, keep, and grow your most loyal customers

Increasing customer lifetime value: Upselling strategies

Grow

Increasing customer lifetime value: Upselling strategies

Reactivating lapsed customers: Retention and growth

Retain

Reactivating lapsed customers: Retention and growth

Welcome offer strategies: Using the Hub for analysis

Acquire

Welcome offer strategies: Using the Hub for analysis

Creating customer forms: Best practices

Enrich

Creating customer forms: Best practices

Connecting your MarTech stack with Lexer!

Enrich

Connecting your MarTech stack with Lexer!

Identifying win-back customers using the Second Last Order: Date attribute

Retain

Identifying win-back customers using the Second Last Order: Date attribute

Understanding customers' purchasing habits: Order Sequence filter

Grow

Understanding customers' purchasing habits: Order Sequence filter

Maximizing customer communications in Respond

Retain

Maximizing customer communications in Respond

Using Product Recommendation in the Hub to encourage repeat purchases

Grow

Using Product Recommendation in the Hub to encourage repeat purchases

Encouraging customer loyalty using birthday campaigns

Retain

Encouraging customer loyalty using birthday campaigns

Increasing customer lifetime value: Converting your one-time buyers into two-time buyers

Grow

Increasing customer lifetime value: Converting your one-time buyers into two-time buyers

Collecting zero-party data using Lexer Forms

Enrich

Collecting zero-party data using Lexer Forms

Measuring your data over time with Track

Enrich

Measuring your data over time with Track

UTM Creation Guidelines

Brand Assets

GTM guide to creating marketing materials with Lexer

How to use the Lexer Form Builder

Explore our standard integrations

Operating a CDP Practice LP

LP Sales Enablement

Video Training Courses LP

Purpose and Mission

Brand & Marketing LP

Stage 3 - QBRs and Customer insights

Client Onboarding Journey

Start your CDP Practice

Lexer Messaging

Pain point conversations

Lexer Ideal Customer Profile & Positioning

Referral Partner Program Overview

Demo Hub Guide

Fundamentals

Getting started

Setup

Integrations

Strategies

Security

Troubleshooting

Compliance

Data Platform

Data Onboarding

Data Specification

Data Types

Data Management

Developer API

Forms

Javascript Tag

Insights

Segment

Compare

Track

Activity

Listen

Visualize

Engagement

Activate

Contact

Respond

Schedule

Serve

Birth Day

Definition:

Birth Day