This integration is in beta
As with all beta tests, not everything will be perfect. If you run into any issues, please submit a support ticket.
Connect your LiveRamp account
When you connect your LiveRamp account, you are connecting to an SFTP hosted by LiveRamp. This allows you to send customer data to LiveRamp, to match and build segments for retargeting across the LiveRamp network.
You will need to contact LiveRamp first to setup your SFTP, they will provide you with a username, password and user. You can refer to LiveRamp's documentation here, under Upload a File via LiveRamp's SFTP.
Once you've connected your account contact Lexer Support (email@example.com) to configure your Activation.
Benefits of a LiveRamp integration
Integrating your LiveRamp account with Lexer provides a number of benefits, such as
- Create retargeting segments using your customer data.
- Suppress recently converted customers from retargeting campaigns.
Integration in a nutshell
Here's a summary of how LiveRamp integrates with Lexer:
What direction does the data flow?
⬜️ Data in: N/A - Lexer does not take in data from LiveRamp.
✅ Data out: Enriched customer segments ready for activation.
Lexer’s integration with this product allows you to pull data into the hub from these sources.
How the system connects with Lexer.
How Lexer connects with the system.
✅ File (SFTP)
Is this integration live and working?
Lexer product compatibility
What Lexer products is the integration compatible with?
What attributes are created when integrated with Lexer?
How do I integrate my account?
- Select the LiveRamp tile
- Click Integrate LiveRamp account
- Enter your LiveRamp username, this should be the email address you login to LiveRamp with
- Enter your provided User, this will look something like lexer-au
- Enter your SFTP password
- Click Save Integration